A new twowest.com

We just posted a new site for Two West | Discovery + Design
http://www.twowest.com/

A collaborative effort between departments and offices that I think looks great! Behind the scenes its pretty lean HTML and flash, yet the site accomplishes 3 things.

1) Its visually engaging up front with images of culture, employee artwork, clients, etc. offering up a visual path to the content.

2) The site introduces our more simplified story of Discovery + Design. Or Transformation Design - putting the user at the center of the solution using a research approach. Two West discovers hidden customer truths and then designs solutions to meet customers unmet needs. The solutions could come in the form of a new product or service, a more targeted brand promise, an operational change, a website, package design or enhanced retail experience.

3) The latest site is search engine friendly showcasing our work and thinking using flash for only the home page and portfolio / creative reel.