What do you do?
I get this question all the time. I usually rotate through a variety of responses or share what I’m currently working on for a real-world example. I use to make beautiful images using photos, graphics and typography (or as my grandfather says, ‘graphics designs’). I still practice visual design from time to time. I’ve also been known to
read on »Mobile Utility
Here’s another piece I recently wrote for The Brand Show, repurposed here because I’ve been so slow to update.
We see it every day:
Retail brands pushing promotions to shoppers through mobile devices in the name of ‘engagement’.
The retailer’s goal is to demonstrate the value of its brand through emotion and experience using mobile. The problem with this push approach is that it’s shortsighted and sometimes annoying
read on »
Justin Powell’s LinkedIn Profile
Justin Powell’s Behance Portfolio